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Growing your uncommon edge
Growing your uncommon edge
After 10 years in the industry, we decided to alter direction. Now, we share our passion by helping others. Our ramp-up process is designed to empower your team and outfit them with the tools they need to succeed. Talk to us today about how we can support your growth, limit your turnover, and put you on a solid track to success and profit.
Our service includes a comprehensive consult to help identify gaps and opportunities, a comprehensive report that includes a project plan with timelines and milestones, a cost analysis, and a schedule. We also offer a suite of quality products that will help you get there quickly and smoothly. That’s how we ensure your success.
Business mentors are key—that’s why when it comes to client selection, we’re choosy. We want to give each of you the time and guidance you deserve. Whether you’re seeking a strategic alliance with the right partner or a special skillset or tool, call us today. Together we’ll create and refine your plan for success. We didn’t get there alone. And neither will you.
Our Shopper Marketing services empower brands to connect with consumers at every touchpoint, driving engagement and conversion through personalized strategies, innovative in-store experiences, and seamless omnichannel integration. We leverage data-driven insights to craft tailored campaigns that enhance shopper journeys, optimize point-of-sale interactions, and foster lasting brand loyalty. With a focus on measurable results, we help brands navigate the complex retail landscape and achieve sustainable growth.
We create winning marketing and sales strategies tailored for today's dynamic market. Our in-house strategy service focuses on developing comprehensive plans that enhance brand visibility, engage target audiences, and drive sustainable growth. By leveraging data-driven insights, innovative techniques, and industry expertise, we ensure your brand not only stands out but also achieves measurable success in the competitive landscape. Our approach includes market analysis, campaign optimization, and seamless integration across all marketing channels to maximize impact and return on investment.
We craft brands that seamlessly integrate business strategy with exceptional customer experiences. Our "Transform Your Brand" service is dedicated to developing a compelling brand identity that captivates your audience and drives business growth. By merging strategic insights with innovative design, we help you build a brand that stands out in the market and forms meaningful connections with consumers. Our approach includes brand positioning, visual identity creation, and experiential marketing, ensuring your brand excels at the intersection of business objectives and customer engagement.
There's much to see here. So, take your time, look around, and learn all there is to know about us. We hope you enjoy our site and take a moment to drop us a line.
Principal Consultant
About Benjamin
Benjamin Kwek, a seasoned marketing professional, brings over ten years of expertise in strategic brand management, content strategy, and social influence. Based in Singapore, Benjamin is renowned for driving brand and revenue growth across diverse Asia Pacific markets. His experience includes brand equity development, digital consumer experiences, and omnichannel retail execution.
Our Approach
Benjamin believes true growth stems from understanding and meeting consumer needs. His strategies blend global brand charisma with local nuances, ensuring campaigns resonate deeply with audiences. Benjamin's practical approach delivers innovative, data-driven solutions that are both effective and cost-efficient.
Experience
Before starting his consulting practice, Benjamin held key roles at Heineken’s global network. His strategic brand planning and award-winning digital campaigns, recognized internationally with a Cannes Lions Award, highlight his expertise.
Education and Interests
Benjamin studied Marketing at Nanyang Technological University, Singapore, graduating with Second Class Honours (Upper Division). He has received multiple marketing awards, including the Marketing Excellence Award and Marketing Interactive Award. Beyond his professional achievements, Benjamin enjoys travel, tennis, and a good cup of coffee, reflecting his appreciation for diverse experiences and cultures.
We love our customers, so feel free to drop us a note to arrange a session now.
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